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Ghost

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Ghost

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Publishing and newsletters with paid subscriptions built in.

Communication & CommunityCCompassPad editorial

Ghost is a publishing platform that combines a website, a newsletter, and paid membership in one system. A publication runs on Ghost, posts are delivered by email to subscribers, and paid tiers are managed through the same admin rather than through a separate membership plugin. The product is open source and can be self-hosted, and the hosted service is the commercial offering. Subscriptions are handled through Stripe, with the platform managing member records, tiers, and gated content. Because the site and the newsletter are the same system, a post does not have to be maintained in two places. The tradeoff compared with a hosted newsletter service is that Ghost expects the publication to be a website first. It is a good fit for a writer or a small media business that wants a domain, an archive, and a subscriber list under its own control; it is a heavier tool for someone whose only need is to send an email to a list.